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This Cookie Notice (“Notice”) describes how NBCUniversal and its affiliates use cookies.its affiliates(“NBCUniversal” or “we”), along with our partners, including advertisers and vendors, use cookies and similar tracking technologies when you use our websites, applications, such as games, interactive TV, voice-activated assistants, and other services that link to this policy, as well as connected devices, including those used in our theme parks (“Services”). This Notice contains further information about these technologies and your options, and it is part of the NBCUniversal Privacy You should read the Privacy Policy and this Notice for a full picture of NBCUniversal’s use of your information.


We use cookies (small text files placed on your computer or device) and other tracking technologies on the Services, like many other companies (referred to collectively as “Cookies” from this point forward unless otherwise stated), such as HTTP cookies, HTML5 and Flash local storage/flash cookies, web beacons/GIFs, embedded scripts, ETags/cache browsers, and software development kits.

First-party Cookies

We install first-party Cookies (including via the use of third-party service providers) to enable you to utilize the Services and its features, as well as to aid in analytics operations.

Third-party Cookies

Certain third parties may store Cookies on your device and use them to identify your device when you visit the Services and other websites or online services. These third parties gather and use this information in accordance with their respective privacy rules. Third-party Cookies facilitate the provision of certain services or capabilities, as well as advertising, on the Services.

Types of Cookies

For these objectives, the Services use the following categories of first and third-party Cookies:

Strictly Necessary Cookies:These Cookies are required for Service functionality, including for system administration, security and fraud prevention, and to enable any purchasing capabilities. You may configure your browser to reject certain Cookies, but some aspects of the site may not operate correctly as a result.

Information Storage and Access:These Cookies enable us and our partners to store and access information such as device identifiers on the device.

Measurement and Analytics:These Cookies gather information about your use and performance of the Services, conduct market research to develop audiences, and track the delivery and effectiveness of content and advertising. These Cookies are used by us and our third-party partners to do analytics in order to enhance the content and user experience, create new goods and services, and for statistical reasons. They are also used to identify you and give additional insights across platforms and devices for the objectives stated above.

Personalization Cookies:These Cookies enable us to provide certain features, such as determining if you are a first-time visitor, capping message frequency, remembering choices you have made (e.g., your language preferences, time zone), and assist you with logging in after registration (including across platforms and devices). These Cookies also enable your device to receive and transmit information, allowing you to see and interact with advertisements and content.

Content Selection and Delivery Cookies:This data may also be utilized to choose and provide tailored content, such as news articles and videos.

Ad Selection and Delivery Cookies:These Cookies are used to collect data about your browsing habits, your use of the Services, your preferences, and your interaction with advertisements across platforms and devices for the purpose of delivering interest-based advertising content on the Services and on third-party sites. Interest-based Advertising Cookies are also used by third-party sites and services to provide information, including advertising related to your interests on the Services and third-party services. If you refuse certain Cookies, you may see less relevant contextual advertising.

Social Media Cookies:These Cookies are placed on the Services by social media sites to allow you to share content with your friends and networks. Outside of the Services, social media sites might monitor your online activities. This may have an effect on the information and messages you see on other services you use.

Measurement And Analytics Cookies, Personalization Cookies, Content Selection, Delivery Cookies, and Reporting, Ad Selection, Delivery and Reporting Cookies, and Social Media Cookies may be associated with other information we hold about you by us or third parties.


Depending on where you live, you may be able to adjust your Cookie preferences at any time via the “Cookie Settings” link in the footer of relevant websites. You may also manage Cookies using the techniques indicated below. You must follow these instructions for each browser or device you use. If you replace, change or upgrade your browser or device, or delete your cookies, you may need to use these opt-out tools again. Because certain Cookie-management systems depend on Cookies, please carefully update your browser Cookie settings by following the guidelines below.

Browser Controls: You may be able to disable and manage some Cookies through your browser settings. If you use numerous browsers on the same device, you must adjust your settings separately for each browser. For instructions, please use any of the browser URLs below:

Google Chrome
Apple Safari
Mozila Firefox
Microsoft Internet Explorer

If your browser is not mentioned above, please consult your browser’s help menu for advice on managing Cookies. Please be aware that disabling cookies will not disable other analytics tools we may use to collect information about you or your use of our Services.

Analytics Provider Opt-Outs:You may deactivate analytics Cookies using the browser parameters indicated above, or you can utilize the opt-out procedures provided by certain of our providers:

Google’s Privacy PolicyandGoogle Analytics Opt-Out
Omniture’s Privacy PolicyandOmniture’s Opt-Out
Mixpanel’s Privacy PolicyandMixpanel’s Opt-Out

The examples above are not an entire list of our analytics suppliers. We are not responsible for the effectiveness of any other providers’ opt-out mechanisms.

Flash Local Storage:These cookies are also known as local shared objects and may be used to store your preferences or display content by us, advertisers and other third-parties. Flash cookies must be erased from your Flash Player Settings Manager’s storage area.

Interest-Based Advertising:Most third-party advertisers provide an option to opt out of interest-based advertising. For more information or to opt out of receiving interest-based advertising from participating third-party advertisers, depending on your country of residence, please visit:

Digital Advertising Alliance in the US
Digital Advertising Alliance of Canada
European Interactive Digital Advertising Alliance
Australian Digital Advertising Alliance

You may also opt out of some of the advertising suppliers we employ by going to their respective opt-out pages:

Google’s Privacy PolicyandGoogle Analytics Opt-Out Page
Facebook Privacy PolicyandFacebook’s Opt-Out Page
Twitter Privacy PolicyandTwitter’s Opt-Out Page
Liveramp’s Privacy PolicyandLiveramp Opt-Out Page

These are just a few examples of our advertising partners; this is not a complete list. In addition, we are not responsible for the effectiveness of any of these providers’ opt-out mechanisms.

You will still see adverts after you opt out, but they may be less relevant to you.

Mobile Settings:The collection of information for interest-based advertising purposes in mobile applications may be managed via the device’s settings, including the gathering of location data. To opt out of mobile ad tracking from Nielsen or other third parties, go to your device settings and choose “Limit Ad Tracking” (for iOS devices) or “Opt out of Ads Personalization” (for Android devices).

Connected Devices:For connected devices, such as smart TVs or streaming devices, you should review the device’s settings and select the option that allows you to disable automatic content recognition or ad tracking. Typically, to opt out, such devices require you to select options like “limit ad tracking” or to disable options such as “interest-based advertising,” “interactive TV,” or “smart interactivity”. These options differ depending on the device.

Cross-Device Tracking:If you would like to opt out of our browser-based cross-device tracking for advertising purposes, you may do so by using the various methods described above. You must opt out on each device and browser that you use independently. Please visit the Network Advertising Initiative or the Digital Advertising Alliance for additional information on cross-device matching. If you opt out of cross-device tracking for advertising purposes, we may still conduct cross-device tracking for other purposes, such as analytics.

Consequences of Cookie Deactivation: If you deactivate or delete Cookies, certain portions of the Services may not work correctly. Information may still be collected and used for other purposes, such as research, online services analytics or internal operations, and to remember your opt-out preferences.


Please contact us at if you have any questions regarding this Cookies Notice.[email protected]or NBCUniversal Legal Department, 30 Rockefeller Plaza, New York, NY 10112, USA, Chief Privacy Officer.

Please contact us at for inquiries from users in the European Economic Area, the United Kingdom, or Switzerland.[email protected]or Central Saint Giles, St Giles High Street, London, WC2H 8NU, UK, Legal Department,


This Notice may be amended on an as-needed basis and in line with applicable laws. Please return to this Cookie Notice on a frequent basis to remain up to date on how we and our analytics and advertising partners use Cookies.

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